Pixar’s 22 Rules of Storytelling

PR & Comms
Written By Kent Goldman
 

WRITTEN BY: EMMA COATS
PIXAR VIA AEROGRAMME WRITERS’ STUDIO


Former Pixar Story Artist, Emma Coats, composed a list of the 22 rules Pixar follows for putting together cohesive, memorable stories. These can be applied to any kind of storytelling. Think: branding, PR, deck strategy, all hands presentations, etc.

Find the full guide here.



Originally Published:
March 7, 2013, Pixar’s 22 Rules of Storytelling, Emma Coats via Aerogramme Writer’s Studio







 
Kent Goldman