Operationalizing Purpose

WRITTEN BY: VISHAL VASISHTH
OBVIOUS VENTURES- WORLD POSITIVE

Investor Vishal Vasishth reflects on his decade at Patagonia, describing how the company embedded its ethos and purpose into the process and operations of the business.

When founders have directional questions about product, we often suggest that they go back to the mission and vision of their business. What is the big picture and true north? Everything should flow back to that.

Read Vishal’s full framework here.

Originally Published:
March 3, 2020, Operationalizing Purpose, Vishal Vasishth- Obvious Ventures

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